In today’s world it’s easy to find any information, products, services and so much more without leaving the computer or your phone. Everything we search for on the internet has an answer, but what happens when you are on the other side of that research? What about when you are the company or business who is selling products and services? There are so many different companies and businesses that are trying to rank for the highest positions on Google and you need to be as well. But even with so much competition, you can still rank in the best positions on Google with solid search engine optimization tips.
- Know what you are selling
It seems simple, but it’s vital to know what you are selling. The knowledge you have of the product you want to sell will make a difference in how you position it. If you truly know your audience’s pain points and how what you are selling solves them, you will meet your customer’s needs, and Google recognizes that.
- Competitor Research
Understanding your industry and the competitive landscape is critical. There is always a hole left in the market. It’s up to you to find this opportunity, and seize it through search engines.
Keywords are essential to boost the visibility of your page. Keywords are important to go in your headlines and copy on the page. Those who are searching for what you are offering will often have your page offered to them as an option of an answer to their research. Find the best keywords and strive to get the best rank positions inside of each one.
- Invest in your social media
Creating social media pages for your business can help you continue to find more traffic as well as it helps you better interact with your audience easily. Social media is great for backlinks, and helping Google establish your companies presence.
- Set up a blog for your page
Having a blog setup in your page is always great! It can not only help boost your SEO but it can also show your customers that first point, that you are not only trying to sell something but that you have knowledge in that which you are selling, that will set you apart from the competition and help you continue to grow. Use high-value keywords as the main point of your blog posts. By doing this, you are giving your audience what they are looking for. These are the basic tips for SEO but you can do so much for your company to continue to grow. Just like you, we want you to have all the success you can have in your business. If you would like to know how we can help you, request a free consultation with one of our technicians and learn what we can do for you.
“Our experience with LinkerDots has been fantastic from the first day they took over. We were on-boarded quickly and they were able to cleanup the other agency’s non-sense that dragged us down. Their strategic ad spend brought great results with and ROI of over 6:1 and all without any waste of unnecessary capital. If you’re a small business looking for a no-nonsense agency to spend your ad dollars with care and consideration for your bottom line, you won’t find a better partner.”JD Fitzgerald, Marketing Manager @ MagMod